Gold Price Today Drops: Gold prices opened with a slight decline today, giving buyers another chance to purchase the precious metal at a more comfortable rate. The drop has been noticed across multiple cities, including Delhi, Mumbai, Chennai, and Kolkata.
Gold Price Today-Mild Fall Seen Across India
On 23 November, gold once again showed small fluctuations across the Indian market. Early morning trading recorded an average fall of around ₹290 per 10 grams in many major cities. Although the difference varies from state to state, the overall pattern shows a mild correction.
Moreover, the decline is mainly due to a low-demand period. With no major festivals or wedding season at the moment, daily gold purchases have slowed down. Therefore, the reduced demand naturally cooled down prices, offering a perfect opportunity for smart buyers waiting for a dip.

Read Also : Gold Rates in India Fall on November 20: 24K and 22K Prices Drop; Silver Slips by Rs 3,000
Why Gold Prices Fell Today?
The current season is relatively quiet for gold buyers. Since there are no major festivals or wedding rush, the market is seeing fewer purchases. As a result, gold prices tend to adjust downward. Meanwhile, many investors consider this the ideal time to stock up before rates jump again during the upcoming festive and marriage seasons.
Therefore, if you are planning to buy gold for investment or jewellery, today’s decline can be a beneficial opportunity.
Today’s 18K, 22K & 24K Gold Price in Major Indian Cities
Below is the updated list of gold prices in major cities as of 23 November:
| City | 18K Gold | 22K Gold | 24K Gold |
|---|---|---|---|
| Delhi | ₹76,774 | ₹95,567 | ₹98,640 |
| Mumbai | ₹76,650 | ₹94,670 | ₹98,676 |
| Chennai | ₹75,690 | ₹93,670 | ₹99,976 |
| Kolkata | ₹76,674 | ₹94,570 | ₹99,940 |
| Chandigarh | ₹75,410 | ₹94,770 | ₹99,976 |
| Hyderabad | ₹75,930 | ₹94,770 | ₹99,976 |
| Ahmedabad | ₹74,720 | ₹94,570 | ₹98,976 |
How to Check Live Gold Rates Using Your Mobile?
If you want real-time gold and silver prices directly on your mobile, you can easily check them using the official gold rate portal. Visit ibjarates.com to see updated 18K, 22K, 24K and silver rates.
Alternatively, you can get the latest prices via missed call. Just dial 895566443 and you will receive updated rates for your city.
Read Also : Hero Splendor Electric 2026: 210Km Range, Lowest EMI ₹1,199, Best Affordable Family Electric Bike in India
FAQ
1. Why did gold prices fall today?
The prices fell mainly due to low demand, as there are no active festivals or wedding seasons. This reduces buying activity and leads to mild price corrections.
2. Is today a good time to buy gold?
Yes, the current dip makes it a suitable time for both investors and jewellery buyers to purchase gold at a more affordable rate.
3. How often do gold prices change?
Gold rates usually change twice a day depending on market demand, global trends, and currency fluctuations.